Neha's Notebook

How to Write & Sell Greeting Cards, Bumper Stickers, T-Shirts, and Other Fun Stuff by Molly Wigand A fun-filled book featuring a variety of writing tools, tips on writing different kinds of greeting cards and social expression products, with witty examples illustrating each concept! In this article, I am sharing 27 writing tools I extracted from the book. Bookmark this link and save the list for your own writing practice! #1 Empathy and persona jumping – Cultivate the ability to empathize, to enter the mind – and heart, of the consumer through the doorway of imagination. Learn to jump from one persona to the other #2 Make an idea sheet – Jot down the raw thoughts that you want to communicate through your writing #3 Word associations – Every word or idea has a wheel of associated words or ideas around it. Jump from wheel to wheel making associations. #4 Tone and style – Determine the tone and style of your writing. For example: formal, informal, humorous, collo

Attitude is Everything change your attitude change your life! by Jeff Keller How many times do we witness it happen, that even though the situation outside is terribly negative, we look at it with a positive attitude and it gets only better, whereas sometimes even though the situation is totally positive, we look at it with a negative attitude, and it gets only worse? Well, this book Attitude Is Everything, as its name suggests, delves deep into the idea of attitude, what makes up a great attitude and what makes up for a terrible attitude, and how significant is one’s attitude in life… The book is divided into 12 chapters. In this review, I share 20 pointers I extracted from these chapters. So, let’s begin with these! #1 ATTITUDE = WINDOW TO THE WORLD The book mentions that, think of your attitude as a mental filter through which you experience the world. Your attitude is your window to the world. #2 EVERYONE STARTS WITH A CLEAN MENTAL WINDOW According to the book

Zen in the Art of Writing: Essays on Creativity by Ray Bradbury What is creativity? How is a story born, germinated and cultivated before it is jotted down on a notebook’s page? What is a writer’s life like? This book embodies the answers to questions like these, in a melodious manner! Zen In the Art of Writing is a beautiful book brimming with nostalgia of the golden summers and darkness of the eerie thing at the top of the stairs. Chapters flow and drift and pulsate with raw enthusiasm and passion towards art of words. The book is organized in twelve generous chapters - a collection of creative essays peppered with snippets of memoir and plenty of zest, gusto. Here are the pointers and quotes I extracted from reading the book. Read on! #1 WRITE WITH ZEST & GUSTO • Zest. Gusto. How rarely one hears these words used. How rarely do we see people living, or for that matter, creating by them. Yet if I were asked about the most important items in a writer’s make-u

Eats, Shoots & Leaves by Lynne Truss Punctuated with hilarious examples, “Eats, Shoots & Leaves” is a quirky and witty book about punctuation. The book illustrates how meaning and punctuation are so closely related. It also mentions how a disorderly punctuation can pave havoc for a writer, from “satanic sprinkling of redundant apostrophes” to “peppering a paragraph with commas”. The book brings into view that people who care about punctuation are the best kind of people. The author Lynne Truss calls these people as the “sticklers” or the “7th sense people”. She writes, Proper punctuation is both the sign and cause of clear thinking. If it goes, the degree of intellectual impoverishment we face, is unimaginable. In this review, I share some of the pointers I marked from reading the book. So, let’s get started! Analogies for punctuation o Punctuation is like stitching – it is the basting that holds the fabric of language in shape o Punctuation marks are traf